Why are Italian cars red?

Since the 1920s Italian race cars of Alfa Romeo, Maserati, Lancia, and later Ferrari and Abarth have been painted in rosso corsa (“racing red”). This was the customary national racing colour of Italy as recommended between the world wars by the organisations that later became the FIA.

https://en.wikipedia.org/wiki/Rosso_corsa#:~:text=Since%20the%201920s%20Italian%20race,that%20later%20became%20the%20FIA.

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